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Bhavya Sinha

Multi-disciplinary designer & marketer

Education

IIMC (2023-2024), NIFT, Kolkata (2016-20)

Email:

Based out of

Delhi, India

LinkedIn Profile

A Bit About Me

Dedicated and passionate multi-disciplinary designer with a progressive career history in transforming into marketing. Skilled in various design softwares and marketing tools, with a proven ability to collaborate effectively with clients and colleagues to conceptualise, develop and deliver projects on time and within budget. Strong understanding of design and marketing principles, I wish to grow even further in both the fields, merging the two with backed with data analytics.

Work Experience

January 2024 - Present

Creative Marketer

Taisys India

Noida, UP (On - Site)

January 2023 - October 2023)

Senior Graphic Designer

LCI Group

Gurugram (On - Site)

February 2022 -January 2023

Lead Designer

BeOne Inc

Noida (On - Site)

February 2021 - February 2022

Graphic Designer

POPxo | Good Glamm Group

Gurugram (Remote)

October 2020 - February 2021

Associate - Art

BYJU's

Bengaluru (Remote)

  • Developed and executed a comprehensive digital marketing strategy that increased website traffic by 43%, leading to a 27% growth in online conversions over six months.

  • Designed and launched visually compelling graphics for social media and video platforms, resulting in a 65% increase in audience engagement and reaching over 3000 users across multiple channels.

  • Spearheaded the planning of three major product launches, coordinating cross-functional teams to enhance brand visibility, which contributed to a 35% uptick in event attendance compared to previous campaigns.

  • Developed and executed a comprehensive visual content strategy for social media platforms, resulting in a 78% increase in follower engagement and generating over 5000 impressions across campaigns within six months.

  • Spearheaded the redesign of website graphics that improved user experience, leading to a 40% reduction in bounce rates and boosting average session duration to 3.5 minutes for educational resources.

  • Orchestrated digital marketing initiatives for key educational events, achieving a remarkable 60% growth in event registrations compared to the previous year while increasing website traffic by over 54%.

  • Spearheaded the design and development of a women's fashion collection, resulting in record-breaking sales of Rs. 15 lakh from a single launch, exceeding previous collections by 30%.

  • Collaborated with production teams to select innovative fabrics and prints, streamlining the supply chain process which reduced lead times by 25% while ensuring quality standards were maintained.

  • Utilized advanced software tools such as CLO 3D, Photoshop, and Illustrator to create detailed design specifications

  • that improved communication with American buyers, enhancing order accuracy by 40% and increasing buyer satisfaction ratings.

  • Developed comprehensive graphic solutions for the Google story project, enhancing user engagement and contributing to 34% of total company revenue through innovative backgrounds and animations, resulting in a 25% increase in viewer retention rates over the previous quarter.

  • Designed and implemented templates for the Plixxo social media platform that boosted content creation efficiency by 40%, leading to a successful campaign that achieved over 1 million impressions within two weeks of launch.

  • Created targeted advertisements for both IIFA Awards sponsorship and MyGlamm product promotion, generating an impressive average click-through rate of 15%, which surpassed industry benchmarks by over 5%

  • Created graphics for presentation and made pets with propoer transition and animation to be exported like a mini movie.

  • Worked mostly on projects for class 4th and 5th students - highly interactive- and coordinated with art (asset team) and motion design team for timely delivery of presentation (2-3 days from storyboard meeting with the content team).

Soft

wares

Skills

Adobe

  • Photoshop

  • Illustrator

  • InDesign

  • After Effects

  • Premiere Pro

  • XD

Figma

  • Wireframing

  • Prototyping

Data Analytics

  • Python

  • Data visualisation

  • Tableau, Power BI

Mobile App Design
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